SPRINGER & JACOBY, ESPANHA: "MERCEDES GPS NAVIGATION SYSTEM"
28.6.04 2 comments
Fotograma de "Mountain", Playstation. O vencedor do Grand Prix de CannesLions foi criado pela filial de Londres da TBWA.
Título: "Mountain" |Agencia: TBWA/ Londres | Agency URL: www.tbwa.co.uk | Produtora: Gorgeous Enterprises, Zohar Cinema | Anunciante: Sony | Fonte: adlatina
"England's new soccer star Wayne Rooney and his fiancee Colleen McLoughlin have already been described as the new Posh 'n' Becks, but the firm hired to manage the soccer wonder kid's PR is planning to cultivate a very different sort of image for the 18-year old protege (...)
Rather than the glitz and glamour that surrounds David and Victoria Beckham's celebrity lifestyle, Rooney's PR team will be playing on his humble origins and street credibility."
Fonte: Media Guardian
|"Portugal levou o Ouro de Internet do Young Creatives. O trio portugues é formado por Claudio Lima, Daniel Prado, brasileiros, e Leonardo Pereira, todos da FCB Lisboa. O anuncio oficial dos vencedores, incluindo as duplas premiadas na criaçao do impresso, será feito logo mais, as 15:00, hora local, 10:00 no Brasil."
Fonte: Blue Bus
|"The new boss at Chelsea Football Club is an arrogant little shit. Or is he? After starting out as a translator to Sir Bobby Robson, he's just won the European Cup with Porto. On his new club,Chelsea:
'We have top players and, sorry if I'm arrogant, we have a top manager too. I am European champion and I am special.'
OK, OK, he's got every right to be pleased."
Fonte: "Wisdom from a New Manager"
SÓNAR ESPAÑA 04
Three days and three nights in touch with the most up-to-date developments and featuring the most relevant national and international artists. Sónar presents more than 300 activities including DJ sets, concerts, titles projected at the SonarCinema and works in every multimedia format: installations, Net art, design,...
Sónar is the essential meeting point for an alert public, cutting-edge artists and the most influential professionals from the sectors of music and modern arts. Sónar by Day has concerts (Massive Attack, Sakamoto, etc.), DJ sets, a professional fair, the SonarMática multimedia area, audio-visual projections in all formats, Sonarama, a mediatheque, conferences and exhibitions. Simultaneous and uninterrupted activities across a range of areas at the Raval district (CCCB, MACBA, Centre d?Art Santa Mònica). A meeting point for artists, professionals and public. Sonar 2004 is definitely worth a visit!
Fonte: Creative Post
"Computer-created cat ad now a nightmare for Ford"
Ogilvy's viral cat killing investigation proves "frustratingly inconclusive".
Fonte: Daily Press
|"The product placement in Shrek 2 is simply hideous. The brand names are smuggled in via olde fairytale jokes (Barneys Old York, Versachery, Pork Illustrated, Tower of London Records) ... cover versions of hit songs, and a glut of pop-culture references. (the DreamWorks boss Spielberg gets two homages.)" Fonte: "Bucks are the stars"|
"Nokia is making a mobile that lets you write short text messages in mid-air.
The messages are written using a row of LEDs fitted on the rear cover of Nokia's forthcoming 3220 phone".
Há quem lhe chame "Light Messaging" ou "Air Texting", independentemente do nome que lhe queiram dar, esta será certamente uma maneira inovadora, diferente e interactiva de comunicar.
Fonte: BBC News