September 30, 2011
September 29, 2011
September 27, 2011
September 22, 2011
Homens e chocolates
"A man will never be as good as a whole Cadbury"
Cliente: Cadbury
Agência: Del Campo Saatchi
September 15, 2011
"Food for thought"
"Consumers are now their own channel managers. It is increasingly unusual for people to consume channels one at a time."-- Tim Hipperson
September 13, 2011
"Food for thought"
"We prefer knowing to thinking because knowing has more immediate value. (...) Few talk ideas. Everyone talks information, usually personal information. Where are you going? What are you doing? Whom are you seeing? These are today’s big questions."- Neal Gabler@ NY Times
September 05, 2011
September 04, 2011
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