IKEA "More Appliances"

Cliente: IKEA
Agência: Forsman & Bodenfors

Tesco "Big Price Drop"

T-Mobile "Parking Ticket"

Homens e chocolates

"A man will never be as good as a whole Cadbury"

Cliente: Cadbury
Agência: Del Campo Saatchi

"Food for thought"

"Consumers are now their own channel managers. It is increasingly unusual for people to consume channels one at a time."
-- Tim Hipperson

"Bacteria billboard"

Soderberg's "Contagion" bacteria billboard.

"Food for thought"

"We prefer knowing to thinking because knowing has more immediate value. (...) Few talk ideas. Everyone talks information, usually personal information. Where are you going? What are you doing? Whom are you seeing? These are today’s big questions."
- Neal Gabler@ NY Times

"Proyecto Arte con Vino"

"Ariel Fashion Shoot"