April 06, 2020
March 03, 2020
"How to identify and tell your challenger story"
"A challenger is more likely to be about challenging something than someone."
Find the "monsters" you want to challenge in each category, name them, figure out what type of challenger story you could tell.
The Challenger Project
Find the "monsters" you want to challenge in each category, name them, figure out what type of challenger story you could tell.
The Challenger Project
Labels:
Estratégia,
Planning
March 02, 2020
February 27, 2020
SAS - What is truly Scandinavian?
Labels:
Criatividade
February 03, 2020
November 21, 2019
November 08, 2019
Argos "The Book of Dreams"
Labels:
Criatividade,
Xmas
Mercedes Benz - "Eternal Love"
Labels:
Criatividade
August 28, 2019
BMP classic drink-drive adverts
Labels:
Criatividade
August 04, 2019
June 25, 2019
June 10, 2019
June 08, 2019
June 04, 2019
May 27, 2019
"The Traffic Jam Whopper"
Labels:
APPs,
Criatividade,
Ideias
May 11, 2019
May 06, 2019
"Škoda - Hesitation Is No Longer An Option"
Labels:
Criatividade
April 03, 2019
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