"The easiest way to feel creative is to find people who are more ignorant than yourself."-- Ronald S. Burt
February 24, 2007
"Food for thought"
"The easiest way to feel creative is to find people who are more ignorant than yourself."-- Ronald S. Burt
Soneca = Melhor criatividade
Na Strawberryfrog os colaboradores são encorajados a dormir uma soneca durante a tarde na própria agência, numa "cama" apetrechada para o efeito.
Ver o video, aqui.
"Big Sushi"
Sushi Takes On the Burger"Asian fast-food chains are growing swiftly as health consciousness helps soy, sashimi and sukiyaki gain footing in mainstream food courts." -- Business Week
February 20, 2007
"Food for thought"
"Culture is created and preserved mainly by communication. And for decades, communication has circulated mostly within the borders of countries – helping to create strong national cultures ... now consumers everywhere have to make sense of the world vis-à-vis Hollywood and Bollywood, CNN and al-Jazeera, hip-hop and Sufi music."-- Douglas Holt
February 17, 2007
February 16, 2007
February 14, 2007
"Food for thought"
"When the world starts to move from a primarily vertical (command and control) value-creation model to an increasingly horizontal (connect and collaborate) creation model, it doesn't affect just how business gets done. It affects everything."-- The World is Flat, Thomas L. Friedman
February 07, 2007
February 06, 2007
Sobre o leito conjugal
Homens preparem-se ...
"The book Next Now: Trends for the Future predicts that married couples breaking master suites into adjoining bedrooms will be one of the hot trends in 2007, driven primarily by women seeking to escape men who snore and to get a good night's sleep."
-- in Austin American-Statesman, 1.11.07
"The book Next Now: Trends for the Future predicts that married couples breaking master suites into adjoining bedrooms will be one of the hot trends in 2007, driven primarily by women seeking to escape men who snore and to get a good night's sleep."
-- in Austin American-Statesman, 1.11.07
February 05, 2007
February 02, 2007
Cidadania online
"Putting citizens online. Not in line."
Na freguesia de Lewisham (London southeast council) os moradores são convidados a envolver-se na manutenção e limpeza das ruas e edifícios através do telemóvel.
Quem quiser reportar uma parede graffitada, uma rua esburacada, um caixote do lixo danificado ou um frigorífico "esquecido" no meio da rua - pode através de um SMS filmar ou fotografar o local e colocar no site "Love Lewsham" disponibilizado pela própria freguesia.
O site funciona também como um fórum participativo onde os moradores podem igualmente deixar comentários e ver o "status report" das obras executadas pela Junta.
[Nota pessoal: A Junta de Freguesia de S. Mamede (onde vivo), bem que poderia pensar numa "coisa" destas.]
February 01, 2007
BrandChannel Awards 06
Google Apple YouTube Wikipedia Starbucks Nokia Skype ...
... As marcas "reader's choice" de 2006 de acordo com a Interbrand.
Não é interessante verificar (uma vez mais) que valores como a experiência, simplificação, personalização e capacidade de partilha e criação, começam a ser um denominador comum nas marcas de eleição dos consumidores?
... As marcas "reader's choice" de 2006 de acordo com a Interbrand.
Não é interessante verificar (uma vez mais) que valores como a experiência, simplificação, personalização e capacidade de partilha e criação, começam a ser um denominador comum nas marcas de eleição dos consumidores?
"The Ad generator"
"The ad generator is a generative artwork that explores how advertising uses and manipulates language. Words and semantic structures from real corporate slogans are remixed and randomized to generate invented slogans."
January 30, 2007
January 26, 2007
"Food for thought"
"The creative process is a cocktail of instinct, skill, culture and a highly creative feverishness. It is not like a drug; it is a particular state when everything happens very quickly, a mixture of consciousness and unconsciousness, of fear and pleasure; it's a little like making love, the physical act of love."-- Salvador Dali
January 25, 2007
Subscribe to:
Posts (Atom)
