October 30, 2007

"Do the Green Thing"


\\\\ - - - - "Do the Green Thing" - - - - ////

"The Enormous"



Porque vale sempre a pena recordar o episódio do "The Simple Life" no qual Paris Hilton e Nicole Ritchie vão estagiar para a Crispin Porter + Bogusky de Miami e têm que responder a um briefing da Burger King.

October 26, 2007

MTV Exit



Cliente: MTV
Agência: Ogilvy Portugal

October 12, 2007

Charles Bukowski

"Nobody's ugly after 2am."

"Overheard in the office"

Coisas que se ouvem nos escritórios:

"Boss: Do you have five minutes so I can talk to you for a sec?"

Será?

October 11, 2007

"Afraid of the dark"



Cliente: The Economist
Agência: Abbot Mead Vickers BBDO, London

"The unoffical drink of ..."





Cliente: Heineken
Agência: The Red Brick Road, London

October 10, 2007

"For advertising lovers"

"Erik Vervroegen - David Droga - Alex Bogusky"

"Food for thought"

"I think of the people when they're on their sofas watching the telly. I want to do it in a way that's fair - I'm selling you this, but in exchange I'll give you this minute of colour amd hypnotising music."
-- Juan Cabral, CD Fallon London in Esquire

Dia de adopção





"Adoption Day" - - - Um projecto da artista plástica francesa Prune Norry, que aborda temas como a alteração genética e a investigação de células estaminais.

Radar n.2



E depois da silly season do Verão, eis que nos chega o n.2 da Radar, a revista digital e «home-made» da Lowe Lisboa.

Neste mês de Outubro, a edição da Radar é dedicada "às ideias, marcas e pessoas que se chegam à frente".

Mr. Banksy



[Via: Room 116]

BBC "G.I. Jonny"

September 30, 2007

"Trashed"


Find more videos like this on AdGabber


Cliente: Honda Civic Hybrid
Agência:
Rubin Postaer and Associates

"Food for thought"

"In developing markets, advertising is seen more as a conveyor of useful information. In more developed markets, people don't need it to play that role. They have too much information already." -- Jonathan Carson in International Herald Tribune

Declaração de posicionamento


"Monocle is a fat monthly mag that bills itself as A Briefing on Global Affairs, Business, Culture & Design. It's stuffed with ads for Gucci and Prada and Louis Vuitton, and it seems to be written for the kind of people who buy Gucci and Prada and Louis Vuitton products at duty-free shops between flights to conferences with names like Globalization and the Future of International Design."
-- By Peter Carlson, Washington Post

O paradoxo da escolha

"Although we love the idea of choice - our culture almost worships it - we seek refuge in the familiar and the comfortable."
-- Hugh Mackay

E por falar em Lobos


September 27, 2007

Portuguesismos

Já repararam que nós Portugueses numa conversa, somos pródigos a pluralizar e generalizar nos pronomes pessoais?

Somos incapazes de nos referir às pessoas e coisas pelo nome próprio, é sempre "eles" isto e "vocês" aqueloutro.

September 21, 2007

"Thank You Mr. Mourinho"

"WishBin"



Cansado de receber um par de peúgas pelo Natal e de retorquir com um sorriso amarelo?
Agora pode já criar uma "wish-list" de presentes que gostaria de receber um dia e partilhá-la online com a família e amigos.

"Food for thought"

"I have said for 20 years that our success is not an entitlement and now it's proving to be a reality. Let's be smarter about how we are spending our time, money and resources. Let's get back to the core. Push for innovation and do the things necessary to once again differentiate Starbucks from all others."
- Howard Schultz, Chairman and Founder of Starbucks

September 19, 2007

"Big Bubbles"



Cliente: Bazooka (Topps Europe)
Agência: Duval Guillaume Brussels

September 17, 2007

Kurt Vonnegut


"Life is no way to treat an animal."

"A Carlsberg não faz lixo"



A Carlsberg espalhou notas de £10 e £20 Libras individualmente pelas ruas de Londres.

Nas notas foi colocado um autocolante removível que dizia a "Carlsberg não faz lixo, mas se o fizesse era provavelmente o melhor lixo do mundo".

Acção da Saatchi & Saatchi Londrina.

[Via: Adverbox]

"Effortless"



Cliente: Brylcreem
Agência: WCRS

[O "making of" pode ser visto aqui]

"Festival of Fresh Ideas"

September 16, 2007

"Apenas Gordon"



Cliente: Labour Party
Agência: Saatchi & Saatchi, London

September 14, 2007

"Food for thought"

"If you look at where all the best ideas in advertising are created, it tends to be in places where taking risks is acceptable. Where budgets are small and under the radar. Where not too many people want to be involved. Where the agency or client has nothing to lose. Where the environment or culture is forced to deal with risk on a daily basis."
- William Charnock, JWT NY

"Time Out Lisboa"





Cliente: Time Out Lisboa
Agência: Fuel

Henry Moore

"Food Market"



Cliente: Harvey Nichols
Agência: DDB London

September 06, 2007

"Rentrée DJ Piñacolada"

Jeffrey Milstein


"Kill the gun"



Um belíssimo anúncio da Choice FM do Reino Unido, com o objectivo de alertar e agitar consciências.

"Gary Walker and Huw Williams, senior directors at AMV BBDO, said: Unlike Hollywood films, bullets don't leave perfectly clean symmetrical holes, they leave big gaping wounds in kids faces, bodies, arms and legs. If this little film makes just one kid think twice about picking up a gun, then it's a start."

[Fonte: Brand Republic]