November 15, 2013

November 11, 2013

"Food for thought"

"Children will be creators, not just users, of technology. They will remix and code the games they want to play, make platforms for kids like them and share their creations with the world. Every child will see the world through the lens of creation, not through the lens of consumption."
 -- Zach Sims

"Families made us human"













"The evolution of human culture can be explained, not by the size of our brains, but by the quality of our relationships."

via aeon magazine

October 30, 2013

"Perfect Day"



Cliente: PlayStation 4
Agência: BBH

October 11, 2013

"Food for thought"

"I should mention that there are two sorts of clients: those who are already big and rich and those who would dearly love to be big and rich. Those who are already rich, will, on the whole, put out duller advertising than those who merely want to be rich or richer."
  -- Howard Gossage, "Roughly, Is There Any Hope for Advertising?", 1967

"IKEA or Death"



Peça de imobiliário IKEA ou nome de banda de Death Metal?
Faça o teste aqui.

October 01, 2013

"Food for thought"

"Engagement is really about Actions, Reactions and Transactions."
 -- Brian Solis

September 23, 2013

Click, Baby, Click!"




Cliente: Adobe
Agência: Goodby, Silverstein & Partners

September 10, 2013

September 02, 2013

"Now you know"























Cliente: Science World
Agência: Rethink, Canada

August 27, 2013

August 21, 2013

"If you can't play, manage"
























Cliente: The Sun "Dream Team" fantasy football
Agência: Grey, London

"Food for thought"

“The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn." - Alvin Toffler

July 29, 2013

McLuhan dixit


"Gutenberg made everyone a reader.
Xerox makes everyone a publisher."
- Marshall McLuhan (1975)