June 30, 2016
"Future Shock"
Labels:
Alvin Toffler,
Insights e Observações,
Sociedade
June 21, 2016
"Food for thought"
"(Amazon) It’s not an ecommerce platform, like WalMart, but an ecosystem like Google. It knows not merely what you customers buy, but also what they watch and what kinds of other activities they enjoy."
- Shane Atchison, Global CEO, Possible
- Shane Atchison, Global CEO, Possible
Labels:
Food for thought
June 16, 2016
April 28, 2016
April 17, 2016
"The supermarket must die"

"Thanks to the smartphone-addicted consumer, GPS, apps, and the Internet, a new breed of startup is building systems that make it easier for producers to know just how much to produce, for shoppers to order just what they want, and for food to get from one to the other faster and with fewer stops in between."
via Wired
Labels:
Insights e Observações,
Retalho
April 15, 2016
April 14, 2016
FT "Make the right connections"
Labels:
Criatividade
April 13, 2016
"Food for thought"
"We are outsourcing more and more of our physical and psychical activities to machines. Our memories are in the ‘Cloud.’- Shumon Basar
Labels:
Food for thought
Douglas Coupland "Slogans for the 21st Century".
Labels:
Insights e Observações,
Inspiração
March 29, 2016
"Food for thought"

"Scroll is a slot machine."
— Nir Eyal
Labels:
Food for thought
March 22, 2016
March 18, 2016
March 11, 2016
February 25, 2016
February 21, 2016
"Food for thought"

“To survive, you must tell stories.”
- Umberto Eco, The Island of the Day Before
Labels:
Food for thought
February 18, 2016
February 10, 2016
Nielsen Research
Labels:
Consumidor,
Infográficos,
Research and Reports
January 26, 2016
We Are #WomenNotObjects
Labels:
Criatividade,
Manifesto
January 16, 2016
"Food for Thought"
"Are we paying enough attention to social media? Recent research proves yet again that social media has a strong influence on purchase decisions: across product categories, 26 percent of purchases on average were spurred by recommendations on social media."
- McKinsey, "The consumer sector in 2030"
Labels:
Consumidor,
Research and Reports
January 13, 2016
"Digital food life"
Labels:
Infográficos,
Research and Reports
"Food for thought"
"Too many of us in the industry have bought into the idea that winning awards is proof of creative effectiveness, so much so that we’re willing to sacrifice our integrity to get them."- Amir Kassaei, "The end of false recognitions"
Labels:
Food for thought
January 07, 2016
December 31, 2015
"Clutter"

"Cluttered stores may seem more likely to hold bargains but they also appear cheaper in the minds of many consumers."
via
Labels:
Consumidor,
Retalho
November 16, 2015
November 13, 2015
"Mog’s Christmas Calamity"
Labels:
Criatividade,
Xmas
November 06, 2015
John Lewis "Man On The Moon"
Labels:
Criatividade,
Xmas
"Food for thought"
"The gig will never die because you can't download it. You can't download spirit."- Noel Gallagher
Labels:
Food for thought
November 05, 2015
"Reviewing is the new shopping".
Labels:
Social Shopping
November 04, 2015
September 29, 2015
"The Netflix Switch"
Labels:
Inovação,
Tecnologia
September 28, 2015
August 27, 2015
Burger King "McWhopper Proposal"
Labels:
Activação,
Criatividade,
Disrupções
August 21, 2015
August 20, 2015
July 23, 2015
July 08, 2015
June 29, 2015
"Food for thought"
"It still feels a little shameful to admit to the fact, but what engages us more and more is not the content but the mechanism."- Nicholas Carr
Labels:
Food for thought
June 24, 2015
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