Cliente: Diesel
Agência: Santo
November 23, 2011
November 17, 2011
"GE Lighting Augmented Reality"
Labels:
Realidade Aumentada
November 15, 2011
"Slide to unlock"
Labels:
Criatividade,
Interfaces
November 11, 2011
"Social media is digital narcissism"

“Social media is digital narcissism. Technology is changing human behaviour, it’s changing in a way in which we´re using it to promote ourselves. From our photographs to our taste, to what we’re playing on Spotify or Soundcloud. Why are we giving away so much of our information, so much of our intimate information: our reading habits our television habits, our listening habits, our political views? So that Facebook can be valued at 80 billion dollars, even though they’re not paying us for that information?"
- Andrew Keen, Wired 2011
Labels:
Food for thought,
Media social
November 08, 2011
"Comportamento hormonal"

"Are behaviours better explained by hormones rather than psychologies? If we really are more emotional creatures rather than rational creatures and emotions are largely set by hormonal as much as psychological factors then we better learn more about dopamine, vasopressin etc. in order to understand 'consumer' behaviour."
- Jon Leach
Labels:
Comportamentos,
Food for thought
November 04, 2011
"Simply the best"
Cliente: Cadbury
Agência: Hypernaked
Labels:
Criatividade
"Pão contra o Cancro"
Labels:
Causas sociais,
Criatividade
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