W+K e a Nikelab.com

"Wieden + Kennedy/Portland turns to some novel animation styles in a new pair of spots for the website nikelab.com. In one, a pair of mechanical crabs pop through a manhole in the middle of a junkyard and take each other on in a game of soccer. The live action and effects for "Crab" were handled by The Embassy Visual Effects, a visual effects company launched in Vancouver earlier this year.