August 12, 2004
"Uma promoção e uma casa de banho"
Uma maneira interessante de gerar buzz e trazer "curiosos" novos clientes:
"A pub in Argentine is offering free drinks to customers - until the first person goes to use the toilet. The El Bosque pub in Quilmes offers free drinks to everyone over 18, reports the Las Ultimas Noticias.
Customers entering the pub is given an empty glass that can be refilled as many times as the person wants. But the promotion ends when the first person in the pub uses the toilet. When that happens, a set of red lights goes on, and then every one has to start paying for their drinks.
A pub manager said: "It is funny because the first person to use the toilet is always spotted and ends up being booed and cursed at."
Fonte: Ananova
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