January 07, 2007

"Food for thought"

"From digital agencies winning traditional above-the-line assignments to branding agencies working across all consumer touch-points, to media owners cutting out the advertising middle-man, to YouTubers making their own ads, the marketer's options just exploded. And with this explosion some control - control over how a brand is portrayed, perceived - must be ceded."
-- Claire Beale (editor Campaign Magazine) no The Independent


Anonymous said...

ah pois é ... ah pois é

Alien David Sousa said...

Estou como o Anonymous
ah pois é ... ah pois é