"Face it: Most members of marketing departments are not living the same lives as their target audiences." -- Allen P. Adamson, BrandSimple
2 comments:
Anonymous
said...
err essa é que é essa. Eu gosto é daquelas dir. de marketing que vivem na Lapa e depois têm que comunicar para o target que vive na Cova da Moura ahahah é 1 execercício giro.
This is true if you have a "normal" life with a schedule and always go to the same places. As a marketer I try and by God do my best to go everywhere, especially with my budget. Nevertheless, I can move in every world to better understand the target and perceive necessities as well as touching a common ground on how and why they communicate. Saludos.
2 comments:
err essa é que é essa. Eu gosto é daquelas dir. de marketing que vivem na Lapa e depois têm que comunicar para o target que vive na Cova da Moura ahahah é 1 execercício giro.
This is true if you have a "normal" life with a schedule and always go to the same places. As a marketer I try and by God do my best to go everywhere, especially with my budget. Nevertheless, I can move in every world to better understand the target and perceive necessities as well as touching a common ground on how and why they communicate. Saludos.
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