January 30, 2006

"Food for thought"

"Brands fail for many reasons - bad products, bad research, bad pricing, bad distribution, bad advertising, bad strategy and bad luck. But increasingly, brands also fail when they don't adjust to market changes and quickly become less relevant."
- Kenneth Roman, ex-CEO O&M

3 comments:

Viuva Negra said...

Gostei disto, já votei em ti lá no Battle of the ad blogues ...

Anonymous said...

"A TMN está a dar mensagens à borla. Passa a mensagem."

S. said...

É mentira.