July 13, 2003

Modern Life is Rubbish

Este é o actual panorama do caldeirão onde se juntam poder corporativo, psicólogos e agências de publicidade:

"Driven by a booming economy, a corporate obsession with brand-building and a feelgood philosophy, a motley crew of ex-grad students, starry-eyed admen and hypnosis gurus are probing the consumer unconscious to sell soap."
The Return of the Hidden Persuaders By Ruth Shalit, Sept. 27, 1999 - excelente artigo, a não perder.

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